Primary color palette
Differentiating and allowing us to rise above the rest.
There are four primary colors at the forefront of Davenport University –– red, black, dark gray, light gray –– that help to establish a strong, consistent brand. When using these colors on behalf of the university, we ask that you please do not deviate from any of the HEX or PMS codes below.
Red
PMS 485
CMYK 0 95 100 0
RGB 238 49 36
HEX ee3124
Black
PMS Black
CMYK 67 64 67 67
RGB 45 42 38
HEX 2d2a26
Dark gray
PMS Cool Gray 11
CMYK 66 57 51 29
RGB 84 86 91
HEX 54565b
Light gray
PMS Cool Gray 3
CMYK 21 17 17 0
RGB 200 199 199
HEX C8C7C7